THEOplayer: Content Monetization Done Right

THEOplayer, our leading adaptive HTML5 video player capable of playback via HLS or MPEG-DASH, allows you to avoid the main drawbacks of the classic client-side video advertising solutions through SSAI (server-side ad insertion).

At the same time, it gives you the flexibility to use either whenever you need to, so you can maximize your revenue generation.


Client-Side Video Advertising

  • Pre-, mid- or post-roll ads added in the viewer client
  • Technologies: VAST 3.0/VPAID 2.0, Google IMA, VMAP
  • Adblocking  (can be bypassed but not without degrading the viewer experience)
  • Analytics in the ad-serving platform (e.g. Doubleclick or OpenX)
  • Personalization possible, depends on your provider
Server-Side Video Advertising
  • Ads are "woven" into the content by the server
  • No adblocking
  • Undisrupted viewer experience (no buffering problems)
  • More personalized
  • Analytics
  • We work with Yospace

HTML5 Ads with VAST 3.0, VMAP , VPAID 2.0 and Google IMA:

  • Pre-Rolls
  • Overlay banner
  • Mid-Rolls
  • Post-Rolls
  • Companion ad

THEOplayer serves them all.

In addition, we fully support Server-Side Ad Insertion and are fully compatible with Yospace. Find out more about this collaboration.

See THEOplayer in action in our new Demo zone!




It's Time to Get Serious About Video Ads

IAB (Internet Advertising Bureau) reports the following figures about online advertising:

  • 2016: $15.9 billion online advertisement
  • Online video advertising 8% will exceed $5 billion for the first time
  • The online video industry is booming and will get more crowded over time - now is the time to act and stand out from the rest

THEOplayer Advantages

  • Stream on all platforms with a single, award-winning video player
  • Seamless playback in HLS and MPEG-DASH
  • Works without plugins, fully HTML5-based
  • Personalized customer support
  • We support platforms such as Doubleclick or Freewheel
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Ready to start taking advantage of the best video advertising technology in industry?


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