Participate in our market research and share your experience and insights about deploying premium video experiences cross-platform.
Innovation in video playback technology thrives on collaboration.
Building on the success of last year's market research report, we are now working on the second edition. We seek insights from professionals like yours to understand your strategies, priorities, and challenges.
Our objective is to create a comprehensive overview of cross-platform video playback in the media and entertainment industry. This report will identify common challenges, uncover opportunities, and share best practices based on your experiences. By participating in our research, you'll gain valuable insights from industry peers that can enhance your video playback strategy. The final report will feature real-world experiences from companies like yours.
How to participate
Share your insights by completing the online survey.
Your responses will remain completely confidential. We will only share aggregated results in the final report, and we will not disclose your company or personal details without your explicit permission to mention your company and use your quotes.
By participating in our research, you'll get the final report with insights from industry peers that can enhance your video playback strategy.
“When building your own video player, you need to have a productinstead of a project mindset. You know that you’ll be modifying things forever, whether it’s for different markets, or including things such as personalized ads in your live feeds.”
Senior Software Architect, Video Delivery Bell Canada
“From an advertising perspective, there is a lot of focus on increasing CPM. Factors such as rebuffering have an important impact, as they bring down the impression rate.”
Principal Engineer, Video Player Engineering at DAZN
“4K is not really a priority item today. Instead, the focus is on items such as startup time, flawless ad transitions and availability of premium features such as thumbnail scrubbing.”
Director of Engineering at ITV
“We are in the situation of ever growing QA labs with remote access, expanding the range of devices and testing across the full range of use cases with as many models as we can. It’s far from easy, but absolutely necessary to guarantee quality.”
Head of Solutions APAC at Accedo TV
“It’s remarkable that streaming playback is often the most difficult thing to do on devices designed to play video.”
Founder, Velope
We acknowledge that progress in video playback technology thrives on collaboration, not isolation. With this in mind, whether you’re a video engineer, developer, product manager, or C-level business leader, the final report will furnish you with insights to drive your business growth and effectively navigate the complexities in cross-platform video playback.
- Co-Founder & CTO at THEO
