Mini Guide
Building your Video Player Strategy
Key takeaways
Developing a player strategy
The evolution of your player
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Synopsis
Five things to consider while building your video player strategy
As video becomes an essential service for customer engagement, a crucial question arises: "should we buy or build a video player for our service?" The video player plays a vital role in the video delivery chain. It navigates the complexities related to multiple operating systems, types of devices, content protection, analytics, and advertising, which among others, optimises the overall video experience. This Mini Guide will discuss five things to consider while building your video strategy
“Real-time launch expectations will soon be the benchmark that video players are measured against.”
Pieter-Jan Speelmans
CTO THEO Technologies