Mini Guide

Building your Video Player Strategy

Key takeaways


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Five things to consider while building your video player strategy

As video becomes an essential service for customer engagement, a crucial question arises: "should we buy or build a video player for our service?" The video player plays a vital role in the video delivery chain. It navigates the complexities related to multiple operating systems, types of devices, content protection, analytics, and advertising, which among others, optimises the overall video experience. This Mini Guide will discuss five things to consider while building your video strategy

“Real-time launch expectations will soon be the benchmark that video players are measured against.”
PJ - Colour
Pieter-Jan Speelmans

CTO THEO Technologies