THEO Blog / SIMID

The Retirement of VPAID: What it Means for the Future of Online Advertising

The Retirement of VPAID: What it Means for the Future of Online Advertising

The introductions of new online technologies have changed the landscape for advertisements and how they are used and viewed. This has resulted in new levels of interaction between brands and consumers. In advertising, the increased visibility, reach and position benefits stakeholders, …

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