CSAI vs SSAI: Get the Best Bang For Your Buck
by THEO Technologies on May 11, 2021
When considering a monetisation strategy, it makes sense to carefully weigh your options. You may already have heard about Client-Side and Server-Side Ad Insertion. But what are they, and where does each strategy shine?
Mini Guide on Low Latency
by THEO Technologies on May 11, 2021
When it comes to live video, it's hard to deliver an actual, real live streaming experience. The latency problem is especially noticeable when video is distributed using online streaming platforms. You may have heard the stories of watching a sports event and hearing the neighbours ch …
Going Big Screen: Bringing Video to LG WebOS
by THEO Technologies on May 11, 2021
“Streaming is gaining ground over traditional viewing” is something we’ve heard before. “The big screen is the undisputed leader” is another one of those quotes. In 2018, streaming on the big screen was however limited to about one third of the total viewing time according to Conviva. …
A comprehensive Guide to Low Latency
by THEO Technologies on February 21, 2021
Latency, low latency, ultra-low latency are becoming increasingly important. New developments like LL-HLS and CMAF-CTE both confirm and support this statement, in addition to other streaming protocols such as webRTC and RTMP. With all the technology and the definition of latency, it c …
State of the Industry - How will streaming evolve in 2021
by THEO Technologies on February 1, 2021
2020 was certainly an interesting year: COVID forced people across the world to stay indoors, with bars and theaters closing and cancellations of festivals and events resulting in entertainment to be sought elsewhere. Before the summer, it caused spikes in network consumption due to a …
THEO, Wowza & Fastly Present a Low-Latency HLS Solution
by THEO Technologies on September 30, 2020
Since its release by Apple to combat scaling issues in 2009, HTTP Live Streaming (HLS), has become one of the most popular and widely supported streaming protocols today. Throughout the last decade we have seen the market change and the demand for lower latencies is higher than ever. …
Ultimate Mini Guide to ABR Logic
by THEO Technologies on March 3, 2020
A bitrate indicates the speed (which can also determine the cost) at which video content (or any other data) is delivered. It represents the amount of bits per second that are transmitted digitally across a network. In a video context, higher bitrate usually indicates a higher quality …
The Retirement of VPAID: What it Means for the Future of Online Advertising
by THEO Technologies on January 23, 2020
The introductions of new online technologies have changed the landscape for advertisements and how they are used and viewed. This has resulted in new levels of interaction between brands and consumers. In advertising, the increased visibility, reach and position benefits stakeholders, …
Mini Guide to Content Protection
by THEO Technologies on December 24, 2019
With piracy on the rise again, it is worth taking a moment to consider how you can prevent your content from being pirated. Pirated content (ranging from link sharing to straight-out downloading of content) generally results in a loss of revenue. While there are many approaches to pro …
The Ultimate Mini Guide to Video Analytics in Association with NPAW
by THEO Technologies on November 29, 2019
Although video streaming allows companies to be more engaged with their viewers than ever before, delivering video also presents challenges. In today's video ecosystem, the landscape is changing with devices, viewer mobility and their demand for high quality video. When it comes to th …